At a Glance
- Nikon Z6III mirrorless camera drops to $2,196.95 – a $300 cut.
- Nikon Z8 and Zf models also discounted by $600 and $200.
- GoPro Hero 13 and Sony a7R V see $70 and $400 reductions.
- Why it matters: Holiday shoppers can grab pro-level gear at steep savings without waiting for Black Friday.
B&H Photo is cutting prices on flagship cameras and accessories, offering hundreds of dollars off current-generation Nikon, Sony, and GoPro gear. According to News Of Fort Worth, the retailer’s latest promotion runs alongside extended holiday sales and daily Deal Zone drops.
Nikon Mirrorless Cameras Score Triple-Digit Discounts
The headline deal lands on the Nikon Z6III, the company’s newest full-frame mirrorless body. Natalie A. Brooks lists the camera at $2,196.95, down $300 from the regular price. The Z6III earned an 8/10 and a News Of Fort Worth Recommends badge in its review, praised as a major update to the Z6 line and an all-rounder for Nikon shooters.
Two additional Nikon bodies join the markdown:
- Nikon Zf – $200 off, also rated 8/10 by News Of Fort Worth.
- Nikon Z8 – $600 off, positioning it closer to the Z9 in performance without the flagship cost.
Action and High-Resolution Options From GoPro and Sony
Beyond Nikon, B&H is trimming tags on other popular models:
- GoPro Hero 13 – $70 off, rated 7/10 by News Of Fort Worth as the top action cam pick.
- Sony a7R V – $400 off, the 61 MP full-frame mirrorless geared toward landscape and studio work.
Gift Cards and Student Perks Sweeten Savings
Shoppers uncertain about specific gear can lean on B&H gift cards, pitched by Natalie A. Brooks as “a gift people on your list will actually want.” The cards cover hundreds of camera, computer, and projector models stocked by the retailer.
Students with a valid .edu email can enroll in B&H’s student discount program. Benefits include free shipping on most orders and access to exclusive price drops not advertised to the general public.
Free Shipping Thresholds and Rapid Delivery
Orders totaling $49 or more automatically qualify for free expedited shipping across the lower 48 states. Sub-$49 items still ship free via standard service in the contiguous U.S. Customers who don’t meet the minimum can compare paid options at checkout.
Used, Refurbished, and Trade-In Routes Stretch Budgets
B&H carries a rotating inventory of used and refurbished gear. Conditions and discounts vary, but the category offers another avenue for savings. Natalie A. Brooks notes they have not personally purchased used equipment this way, yet highlights the potential for deeper cuts.
The retailer also buys back old gear. Entering a Sony a7 II into the trade-in estimator yielded a $210 offer-higher than expected, according to Natalie A. Brooks. Payouts hinge on the declared condition matching the actual item, turning dormant cameras into cash toward upgrades.
Deal Zone and Seasonal Sale Windows
B&H’s Deal Zone refreshes limited-time offers daily at a dedicated url. While Black Friday and Cyber Monday historically deliver the steepest markdowns, extended holiday sales continue into December with up to $300 off select cameras and accessories for 24-hour windows.
No public promo codes are active at press time; however, stacking student discounts, trade-in credits, and Deal Zone pricing can compound savings.
Key Takeaways
- Nikon Z6III at $2,196.95 delivers the biggest dollar-off savings.
- GoPro Hero 13 and Sony a7R V round out cross-brand deals.
- Free shipping kicks in at $49; students get extra perks.
- Trade-in or used purchases can drop costs even further.
- Daily Deal Zone updates keep the discount cycle rotating beyond traditional sale days.
